From the Organizing Committee Chair

Dear Colleagues and Friends,

On behalf of the Korean Scholars of Marketing Science, we welcome you to the 2021 Global Fashion Marketing Conference at Seoul. The 2021 GFMC  is expected to be a landmark conference for researchers from all over the world with a variety of sessions chaired by prestigious leading scholars. As usual, the 2021 GFMC also provides conference participants with a variety of special issues which will be issued by several prestigious journals.

Even though we will have no chance to shake hands at the conference this time, I believe the COVID-19 to give us an opportunity for finding a different way of communicating with people and sharing their research findings. Given this situation, the success of the GFMC would not be possible without your participation. Without the effort of the conference organizing committee and all the staff the GFMC would not exist. I appreciate their significant contribution to the conference with a big hand.

The 2021 GFMC at Seoul will  be a creative and friendly venue for all the researchers who love 'fashion' and 'marketing. We promise a delightful and productive time to all of you by doing our best their best for the success of the 2021 GFMC at Seoul. I look forward to seeing you at the GFMC conference in November.

Best Regards,

Jaihak Chung, Ph.D.

an organizing committee co-chair of the 2021 GFMC at Seoul

President, Korean Scholars of Marketing Science

Professor of Sogang University